Factorial StudioServicesArt & Animation
Visual Development

Art &
Animation

The first thing players judge is how a game looks and feels. Our artists craft concept art, characters, environments, animation & VFX — in any style, fully engine-ready for Unity & Unreal.

asset_delivery.log
Status● APPROVED
AssetHero Character · v3
StyleStylized PBR
EngineUnity 2022 / Unreal 5
3Driganim
Delivered: Model + 4K PBR textures · Rig + 24 animations · 3 LODs, mobile-optimized → In-engine ready
2D& 3D Production
AnyVisual Style
PBREngine-Ready Assets
360°Concept to Animation
Capabilities

What We Create

A complete art department — from first concept sketch to fully rigged, animated, engine-integrated assets.

Concept Art

Mood boards, key art & visual exploration that define the look of your game.

2D Art & Illustration

Sprites, backgrounds, icons & illustrations — clean vector to richly painted.

3D Modeling

Game-ready models with clean topology, optimized for real-time.

Character Design

Memorable heroes, enemies & NPCs — built for personality and animation.

Environment Art

Worlds, levels & props — modular, optimized, built to support gameplay.

Rigging & Animation

Skeletal rigs & fluid animation that move with weight and life.

VFX & Shaders

Particles, spells & custom shaders that add juice without tanking performance.

UI Art

Menus, HUDs & icon sets — consistent across every screen & resolution.

Marketing / Key Art

Store creatives, splash art & promo visuals built to stand out and convert.

Process

How We Create

A clear art pipeline — direction first, then exploration, production & integration — so the result fits your game perfectly.

01

Art Direction & Style

References, palette & a style guide so every asset stays cohesive.

02

Concept & Exploration

Rapid sketches to explore options early and lock the direction.

03

Production

Modeling, 2D, rigging & animation — clean, optimized, game-ready output.

04

Texturing & Lighting

PBR texturing & lighting passes that give assets depth and mood.

05

Engine Integration

Delivered and integrated into Unity or Unreal — scaled & optimized.

06

Review & Polish

Iteration rounds & a final polish pass until every asset hits the bar.

Styles & Tools

Built In / Built For

Fluent across styles and the industry-standard tools — delivered for the engine you build on.

Concept2D3DPBRRiggingAnimationVFXUnityUnrealBlenderMayaSubstanceSpine

Need Art That Stands Out?

From a single character to a full game's worth of assets — tell us your style and scope, and we'll bring it to life.